The most anticipated sneaker of 2017 is back. Yep, Kanye West’s extremely limited edition “Zebra” adidas Yeezy Boost 350 V2, originally released in February, has returned and sneakerheads (plus everyone else for that matter!) are going bananas. It’s so popular we’ll probably spot it gracing the top of every “Best of 2017” list at year’s end. But what makes this kick such a must-have-right-this-second?
First, check out the unmistakable color scheme Kanye West applied to the Yeezy Boost. The zebra-like design that lends this release its nickname makes it easily recognizable, upping the ‘gram factor. Second, the sneaker is super comfy since it features signature Boost cushioning. This revolutionary technology utilizes thousands of foam pellets, called “energy capsules”, and a little technological magic from BASF—game changer in polyurethane chemical products (think: dreamy foam soles). Finally, it’s got the marketing prowess of adidas, Kanye West, and Kim Kardashian behind it. Need we say more?